Employees want more team building
There's what you find in management guides, and then there's the feeling on the ground. According to a recent YouGov-Comet Meetings study conducted with 1002 employees, 59% of them are calling for more moments of cohesion outside of work. And the figure climbs to 79% among managers, and even 80% for the 25-30 age group! The observation is clear: whether it's SMEs or large corporations, The employees want to get together, to share otherwise and boost their engagement at work.
As one of them points out: "Meeting for a day off-site allows us to reconnect, share ideas in a different way, and work on substantive issues, something we don't necessarily manage to do at the office, being so busy with other colleagues and departments." These dedicated days, often in the form of seminars or team building, therefore appear as key moments in the life of a companyIt breaks the routine, we learn to know ourselves better and we leave more motivated than ever before for ongoing projects.
The benefits of team building
Of course, there's the joy of getting together for a collective moment, but the benefits of team building They don't stop at simply "having a good time together." According to a study conducted among French employees, 48% say that these meetings strengthen their ties with their colleagues. To understand each other better, strengthen ties, create a climate of trust… Ideas abound for uniting teams.
And efficiency is not to be outdone: 57% of respondents believe that team building boosts the performance of their projects. Why? Because we learn to coordinate more fluidly, to free speech and to encourage initiative. Hierarchy gives way to collaborationand everyone leaves with a clearer understanding of their role. In other words, the Team building appears as a strategic investment, both human and professional, which meets concrete expectations in a The world of work is changing rapidly..
How to measure impact and ROI (Return on Investment)?
Organizing a team building event is not just about logistics: it's also about being able to to measure its added value. To assess participant satisfaction, nothing beats a combination of immediate observations and more structured feedback. A questionnaire at the end of the day, a few targeted questions by email, or a quick debriefing can already help gauge the mood and identify areas for improvement. Alongside this qualitative aspect (informal feedback, social climate, managers' perceptions, etc.), it is useful to track quantitative indicators: participation rates, reduction of internal conflicts, number of projects successfully completed after the event, etc.
According to a 2023 OpinionWay survey, 7 out of 10 HR directors believe that regularly organizing team-building events helps to significantly reduce employee turnoverFurthermore, a Deloitte report highlights that companies that invest in well-being and cohesion see their productivity increase by an average of 12%All these figures argue for a rigorous measurement of the before, during and after phases to have a complete view of the return on investment.
